---
title: Learn The 6 Characteristics Of A Successful Small Business Marketer
description: What I loved about today's business success presentation is that it was about the heart of people read more here...
image: https://www.theinboundmarketingcompany.com.au/hs-fs/file-14956069-png/images/trust.png
---

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# Inbound Marketing Blog

# Learn The 6 Characteristics Of A Successful Small Business Marketer

Posted by [Stacie Chalmers](https://www.theinboundmarketingcompany.com.au/inbound-marketing-australia-blog/author/stacie-chalmers) on 07-Aug-2012 18:01:00

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![trust](https://www.theinboundmarketingcompany.com.au/hs-fs/file-14956069-png/images/trust.png)This morning I had the pleasure of attending the [Sydney Hills Chamber](http://www.sydneyhillsbusiness.com.au/)monthly breakfast - with guest speaker [Jim Taggart](http://www.linkedin.com/pub/jim-taggart/22/471/24). I was impressed, to say the least - he is an accomplished, wise and inspiring business and community leader.

What I loved about today's business success presentation was Jim's focus on the heart of people - not about what we should or shouldn't do, but about with whom we should aspire to be as a person, at the core. Which then overflows into building the right relationships and business opportunities to achieve business success. After all - business is all about people.

So as Jim began to share his wisdom, he took us through a journey of his life experiences and what he has learned. And in summary it came down to these 6 characteristics:

1. Sincerity
2. Integrity
3. Humility
4. Courtesy
5. Charity - I love this "*Those that are truly happy soar and serve*".

You might scan over this list and totally agree, who wouldn't, but do you really apply all these characteristics to all of your business relationships, or do you subscribe to the belief -  "It's not personal, it's only business"?

### **A Challenge**

I challenge you to make the conscious switch to applying the abovementioned six qualities to every relationship including; employees, colleagues and competitors.

I would love to hear your challenges and successes with relationships in business, what you've found works, and any tips or advice you'd like to share. Please **[like our business page on Facebook](https://www.facebook.com/theinboundmarketingcompany)** and share your thoughts, advice or questions on our Timeline.

**If you know of someone who would appreciate this article please share it by using the social share buttons at the top of this article.** Thank you.

Connect and follow Jim on: [LinkedIn](http://www.linkedin.com/pub/jim-taggart/22/471/24)and [Twitter.](https://twitter.com/moneysense2)

**To learn more about Inbound Marketing check out:**

[How Inbound Marketing Will Help Australian SMBs Beat The GFC](http://theinboundmarketingcompany.com.au/inbound-marketing-blog/bid/105536/How-Inbound-Marketing-Will-Help-Australian-SMBs-Beat-the-GFC)

[How To Build Reach Inbound Marketing Style For Lead Generation](http://theinboundmarketingcompany.com.au/inbound-marketing-blog/bid/66772/How-To-Build-Reach-Inbound-Marketing-Style-For-Lead-Generation)

[Inbound Marketing v's Outbound Marketing](http://theinboundmarketingcompany.com.au/inbound-marketing-blog/bid/107281/Inbound-Marketing-v-s-Outbound-Marketing)

[The First Step In Inbound Marketing Is Get Found: Learn how here](http://theinboundmarketingcompany.com.au/inbound-marketing-blog/bid/107282/First-Step-In-Inbound-Marketing-Is-Get-Found-Learn-how-here)

Image Credit: [Phauly](http://www.flickr.com/photos/phauly/)

## Other Articles You May Find Helpful:

[Why HubSpot is the Right Tool for Australian Small Businesses](https://www.theinboundmarketingcompany.com.au/inbound-marketing-australia-blog/why-hubspot-is-the-right-tool-for-australian-small-businesses)

[How to Increase Your Revenue From Existing Customers](https://www.theinboundmarketingcompany.com.au/inbound-marketing-australia-blog/how-to-increase-your-revenue-from-existing-customers)

[Long Form Content Ideas To Help Small Business With Inbound Marketing](https://www.theinboundmarketingcompany.com.au/inbound-marketing-australia-blog/long-form-content-ideas-to-help-small-business-with-inbound-marketing)

[Why Blogging Must Be Part of Your Small Business Marketing Plan](https://www.theinboundmarketingcompany.com.au/inbound-marketing-australia-blog/why-blogging-must-be-part-of-your-small-business-marketing-plan)

[5 Simple Marketing Strategies To Help Small Business Get Results](https://www.theinboundmarketingcompany.com.au/inbound-marketing-australia-blog/5-simple-marketing-strategies-to-help-small-business-get-results)

 Topics: [Small Business Marketing](https://www.theinboundmarketingcompany.com.au/inbound-marketing-australia-blog/topic/small-business-marketing) 

  

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