Are you overwhelmed, or even confused about how to best market your business in the ever changing digital world? With the internet and social media changing the way people buy, organisations need to change the way they market if they’re serious about building a profitable business that will stand the test of time. The purpose of this article is to educate business owners and marketers how to develop a marketing plan that will help them build a profitable business for the future. So here are my 7 steps to developing a marketing blueprint for your organisation.