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Inbound Marketing Blog

Why HubSpot is the Right Tool for Australian Small Businesses

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Posted by Stacie Chalmers 15 February 2018 10:07:00

Topics: Small Business Marketing, Hubspot

How to Increase Your Revenue From Existing Customers

 

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Posted by Stacie Chalmers 06 July 2017 07:02:00

Topics: Buyer Personas, Small Business Marketing, Get Customers

Long Form Content Ideas To Help Small Business With Inbound Marketing

Blogging, social media platforms and sending out the occasional informative emails are fundamental to your inbound marketing strategy. But have you ever considered adding long-form content to the mix?

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Posted by Stacie Chalmers 17 November 2016 07:01:00

Topics: Content Marketing, Get Found, Small Business Marketing

Why Blogging Must Be Part of Your Small Business Marketing Plan

 

I’d like you to imagine any one of the following scenarios and consider how likely you’d be to attempt them:

  • Build a house without nails
  • Run a marathon without shoes
  • Bake a cake without an oven
  • Grow a veggie garden without water 

Sounds pretty ridiculous, right?

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Posted by Stacie Chalmers 10 November 2016 07:03:00

Topics: Small Business Marketing, Marketing Pan, Blogging, Get Found

5 Simple Marketing Strategies To Help Small Business Get Results

A new survey has revealed that Australian small businesses are still grappling with the best ways to market their business and generate new leads.

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Posted by Stacie Chalmers 29 September 2016 07:02:00

Topics: Small Business Marketing, Marketing Strategies

Honestly, How Does Blogging Help With Small Business Marketing?

On 17 December 1997, science fiction and literary enthusiast Jorn Barger sat down at his computer and retitled his online diary – a collection of his musings covering everything from AI to James Joyce – to ‘weblog’. It was a blend word combining the phrase ‘logging the web’.

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Posted by Stacie Chalmers 22 September 2016 07:02:00

Topics: Blogging, Get Found, Small Business Marketing

Can Inbound Marketing Really Help Your Small Business Get Found?

If you run a small business, you’re well aware of the constant work it takes to generate leads, close customers, attract new customers and keep existing ones happy. It’s a perpetual challenge, not made easier by fluctuating economic conditions and changing consumer attitudes. And it’s not doing much for small business confidence.

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Posted by Stacie Chalmers 11 August 2016 16:00:00

Topics: Inbound Marketing, Small Business Marketing, Get Found

6 Things Every Small Business Should Know About Content Marketing

To thrive in today’s competitive environment, small businesses are experimenting with content and various publishing platforms to find new ways to get ahead. With more creative tools available than ever before – small business owners face a complex environment of opportunities and challenges. 

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Posted by Stacie Chalmers 05 August 2016 07:00:00

Topics: Small Business Marketing, Content Marketing

How To Choose The Right Publishing Platform For Your Small Business

The rapid growth in online usage has presented small businesses with a dizzying number of new platforms and avenues to reach their customers. It seems that anyone with an internet connection can potentially reach millions of people. But where should you channel your content marketing efforts?

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Posted by Stacie Chalmers 28 July 2016 07:00:00

Topics: Small Business Marketing, Content Marketing

Consumer Habits Are Changing: 5 Ways Small Business Marketing Can Keep Up

With consumer habits changing rapidly, how should marketers adapt their efforts and content in order to get maximum value for effort? If customers and audiences have moved on to new platforms and new ways of consuming information, how do we recapture their attention?

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Posted by Stacie Chalmers 21 July 2016 07:00:00

Topics: Small Business Marketing Guide, Small Business Marketing

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