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Inbound Marketing Blog

The Ultimate Guide to Help Small Business Get Found Online



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Posted by Stacie Chalmers 02 November 2017 07:09:00

Topics: Blogging, SEO, Buyer Persona, Social Media, Get Found

A Guide to the Best Blogging Practices for SMEs

Anyone who knows a thing or two about modern marketing knows that content is, and always has been, king. 

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Posted by Stacie Chalmers 12 October 2017 07:01:00

Topics: Blogging, SEO, Buyer Persona

Why Blogging Must Be Part of Your Small Business Marketing Plan


I’d like you to imagine any one of the following scenarios and consider how likely you’d be to attempt them:

  • Build a house without nails
  • Run a marathon without shoes
  • Bake a cake without an oven
  • Grow a veggie garden without water 

Sounds pretty ridiculous, right?

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Posted by Stacie Chalmers 10 November 2016 07:03:00

Topics: Small Business Marketing, Blogging, Get Found, Marketing Pan

Effective Blogging Tips For Small Business To Close More Customers

The humble blog. What started as a hobby in the late 90s has become a complete marketing revolution. From Fortune 500 companies to sole traders, blogging has become one of the most fundamental ways to market to new and existing customers.

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Posted by Stacie Chalmers 06 October 2016 13:42:20

Topics: Blogging, Get Customers, Get Leads

Honestly, How Does Blogging Help With Small Business Marketing?

On 17 December 1997, science fiction and literary enthusiast Jorn Barger sat down at his computer and retitled his online diary – a collection of his musings covering everything from AI to James Joyce – to ‘weblog’. It was a blend word combining the phrase ‘logging the web’.

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Posted by Stacie Chalmers 22 September 2016 07:02:00

Topics: Small Business Marketing, Blogging, Get Found

5 Compelling Business Benefits To Blogging

It seems that these days, every business and budding entrepreneur has a blog. Some people use it really effectively, others neglect it only posting new material as an after-thought or when time permits.

But that approach can be seriously holding back your business, stifling your attempts to generate new leads and draw traffic to your website. Blogs are a powerful way to generate fresh content for your website, boost your search engine rankings and connect with prospective buyers.

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Posted by Stacie Chalmers 23 November 2015 11:40:22

Topics: Blogging

Small Business Marketers: Learn How To Use Your Blog To Get Leads

The term “leads” in the title means “qualified leads” – read this article to learn how to attract qualified leads into your marketing funnel with an effective blog.

In my recent articles on blogging I write about how to use your blog platform to educate your audience. It may seem like you’re giving a lot of expertise and knowledge away to your competition but he truth is the benefit far outweighs the risk and here’s why.
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Posted by Stacie Chalmers 06 March 2012 00:03:00

Topics: Lead Generation, Small Business Marketing, Blogging

10 Ways Small Business Marketers Should Use Videos In Blogs

This article is a follow on from last week’s post 11 Marketing Strategies For Which Small Business Should Use Blogs. Assuming you’ve had the chance to read that article, I thought I’d share how to use video in your blogs and communication.

It’s great to mix up the format of your blogs with video, written word and images. As well as the style – entertaining, funny, educational and informative. Using different formats like video and presentations can help communicate an important message that the written word, alone can’t. Like bringing personality and life to your company and products. Here’s a few ideas on how to use video to keep your blogs interesting and valuable.

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Posted by Stacie Chalmers 28 February 2012 00:35:00

Topics: Small Business Marketing, Blogging

11 Marketing Strategies For Which Small Business Should Use Blogs

Blogging is a communication tool that provides small business marketers with the unique opportunity to achieve a range of marketing strategies and tactics that were once left up to professionals, or only those with deep pockets. The internet and social media have leveled the marketing playing field and small businesses should take advantage of this opportunity.

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Posted by Stacie Chalmers 20 February 2012 23:38:00

Topics: Small Business Marketing, Blogging

6 Benefits and 8 Stats You Must Know About Business Blogging


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Posted by Stacie Chalmers 16 February 2012 13:32:00

Topics: Inbound Marketing, Blogging

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