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Inbound Marketing Blog

What’s a HubSpot Partner and How Will It Help Me Increase My Sales?

 

‘What’s a HubSpot partner?’ and ‘How will it help me increase sales?’ are both common questions asked by SMEs who are looking to grow their businesses and are thinking about outsourcing their marketing efforts. Basically, HubSpot’s Agency Partner Program helps agencies deliver effective inbound marketing and sales services through training and support for their clients. Okay, but what does this mean? Essentially, it means whenever an organisation engages a HubSpot Partner to help them with marketing or sales for their business, they can be confident they are educated and certified in the latest marketing and sales tactics that get results. 

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Posted by Stacie Chalmers 09 August 2018 10:04:00

Topics: Hubspot Partner, Get Found

4 Things You Must Cover When Choosing a HubSpot Partner in Australia



So you’ve signed up to HubSpot.Welcome to the exciting world of Inbound Marketing! 

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Posted by Stacie Chalmers 05 May 2016 07:00:00

Topics: Hubspot Partner

How A Small Inbound Marketing Agency Achieves Silver HubSpot Partner

The purpose of this article is to share my thoughts, as a small business owner - as I know all business owners struggle with, when and how to grow their business and maintain quality of service.

Firstly, I should point out that I decided to change the name a few years ago from Stacie Chalmers Inbound Marketing Solutions (very much a soloprenuer business) to The Inbound Marketing Company. I had decided I was ready to grow the business so I wanted a name that reflected that vision.

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Posted by Stacie Chalmers 23 November 2012 07:19:00

Topics: Inbound Marketing, Hubspot Partner

How Traditional Marketers Can Make The Shift To Social Media Marketing

inbound marketingMy career in marketing started before emails and the internet.  In fact in my first job (and Im under 40) I was using a typewriter.

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Posted by Stacie Chalmers 23 March 2010 08:51:00

Topics: Inbound Marketing, Hubspot, Hubspot Partner

Why I Asked To Be A Hubspot Partner

Several years ago I identified the need to optimize our website with keywords so we could rank higher in the search engines.  Through my research in looking for the ‘best' search engine optimization company to employ, I quickly learnt that SEO wasn't something that you do once, it was ongoing and continually changing.  Not only that, the seo experts I was speaking with charged in excess of $1000 with no guarantee.  I decided it was going to be cheaper and better long term, for me to learn seo and make the changes myself.  So I spent a considerable about of time studying SEO until I knew what we needed to do with regards to optimizing the website, headings, page titles, meta descriptions and rewriting the website copy.  But the next challenge I ran into was updating our website.  Our web developer charged $100 p/hr to make the changes. This didn't provide me with the flexibility I needed to upload new content, test and measure results and change offers, calls to action. Also we needed to start a blog, but again the cost factor outweighed any financial benefit we could foresee.  It was frustrating and expensive, to say the least.

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Posted by Stacie Chalmers 23 September 2009 06:33:00

Topics: Hubspot Partner

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