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Inbound Marketing Blog

An SEO Action List For Business Owners and Marketers

Google is actively improving it's algorithmn to improve user experience. Maybe you've heard about Google's Pengiun or Panda updates of recent. In essence they are encouraging marketers to focus on the user experience rather than trying to "trick" the search engines with low quality links, link farming and other tactics that are now penalised by Google.

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Posted by Stacie Chalmers 22 August 2012 08:28:00

Topics: Social Media Marketing, Small Business Marketing, SEO

6 Ways Social Media Marketing Will Help Grow Your Business

Are you wondering how to get tangible results from your social media marketing efforts?  Start by identifying marketing objectives that are important to your business, then link your social media marketing efforts to relevant marketing objectives. Below are 6 ways social media marketing can improve your marketing efforts and help grow your business.

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Posted by Stacie Chalmers 04 July 2012 10:19:00

Topics: Social Media Marketing

9 Social Media Tips To Help Small Business Marketers Generate Leads

While your end goal for might be sales, the secret to success for lead generation with social media is to know where it fits into the buy cycle for your business. My view is that it's at the beginning, and should be utilized to build reach, awareness, rapport, trust and authority. So here are my 9 social media tips for small business owners and marketers:

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Posted by Stacie Chalmers 25 April 2012 23:47:00

Topics: Lead Generation, Social Media Marketing, Small Business Marketing

5 Steps To Help Small Business Switch To Facebook’s Timeline

It's easy to get overwhelmed with all the changes to the internet, social media and specifically Facebook. Especially when you're trying to run your business and just keeping up with technology is a job in itself.  

With Facebook switching all Business Pages to the new Timeline format this Friday March 30th, I thought I'd share what's important to do and understand before Friday. Here’s a 5 step quick intro to help you get started.

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Posted by Stacie Chalmers 29 March 2012 01:28:00

Topics: Inbound Marketing, Social Media Marketing, Facebook

3 Ways To Help Small Business Get Leads From Social Media

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Posted by Stacie Chalmers 07 November 2011 23:07:00

Topics: Lead Generation, Social Media Marketing, Small Business Marketing

Social Media Marketing For Small Business [#SMSS11]: LISTEN

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Posted by Stacie Chalmers 06 June 2011 21:53:00

Topics: Social Media Marketing

Simple and Effective Facebook Marketing for Small Business

What is your biggest obstacle with Facebook Marketing? Is it not knowing where to start, not convinced it will work for your business, or you don't have the time to test something new?

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Posted by Stacie Chalmers 12 April 2011 00:00:00

Topics: Social Media Marketing, Small Business Marketing, Facebook

How To Start Social Media Marketing In 1 Hour A Day

Recently I was asked on a Linked Group: “Where would you recommend someone start? How much time do you recommend spending working the social media?”

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Posted by Stacie Chalmers 21 October 2010 05:42:00

Topics: Social Media Marketing

Hubspot’s Social Media Tool: How To and Why, From a Hubspot Partner

Hubspot is a tool! And like all tools if it’s not being used correctly you won’t achieve the results you desire or expect and that it is capable of delivering.

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Posted by Stacie Chalmers 14 July 2010 01:00:00

Topics: Inbound Marketing, Hubspot, Social Media Marketing

Social Media Optimization News Updates - Its all about location.

I found this Social Media Marketing article on Foursquare - this one is worth reading and worth sharing.

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Posted by Stacie Chalmers 07 May 2010 21:00:00

Topics: Inbound Marketing, Social Media Marketing

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